• Our Expertise

    Web  |  Communications  |  Creative Services

    Laura Baldwin, Chief Marketing and Communications Officer

    As Chief Marketing and Communications Officer, Laura leads the Office of University Communications in developing and implementing marketing and communication strategies to effectively deliver Arcadia University’s message across the nation and around the world. Laura earned a bachelor in science degree from Drexel University and and master’s degree in business administration from Arcadia University.

    Web Communications Team

    Sue Gettlin, Director of Web Communications
    215-572-4481 | gettlin@arcadia.edu

    Sue leads the creation and delivery of online marketing and communications solutions. She oversees the University’s web presence, including website design, functionality, content, and quality control. Sue collaborates with the creative and communications teams, and IT Web Services to deliver interactive marketing solutions to the campus community. She joined Arcadia in 2000 as a member of the Information Technology team, and moved over to University Relations (now University Communications) in 2005. Prior to Arcadia, she worked in a variety of business settings as a graphic designer and art director. She earned a bachelor of arts in art history from Muhlenberg College. She is a candidate for a master's degree in business administration from Arcadia University.

    Purnell Cropper
, Digital Marketing Manager

    215-572-2089 | cropperp@arcadia.edu

    Purnell oversees a large part of the University’s online marketing and communications stream. His wide range of responsibilities include managing The Bulletin, a Wordpress-based news and multimedia website, creating custom reports and dashboards in Google Analytics in support of the University’s marketing initiatives. He specializes in content strategy and development, working with departments across campus to build websites, tell stories, and deploy online marketing campaigns. Before joining Arcadia in 2007, he was assistant editor at a lifestyle magazine. He earned a bachelor of arts in English at St. Lawrence University.

    JoLynne Holloman Bremmer, Web Content Editor/Producer
    215-572-2090 | bremmerj@arcadia.edu

    JoLynne is responsible for conceptualizing, planning, shooting, and editing video projects. She collaborates with campus departments to develop multimedia solutions that tell the stories of Arcadia students and faculty. She earned a bachelor of arts degree in video communication with a minor in studio art from Arcadia University. She is a candidate for a master of arts degree in international public relations from Arcadia University.

    Communications Team

    Daniel DiPrinzio, Director of Communications
    215-572-2191 | diprinziod@arcadia.edu

    As Director of Communications, Daniel helps to manage the University’s internal and external messaging, distributing of news and press announcements to community members and media outlets. Daniel also serves as managing editor of Arcadia magazine and is closely involved in many Arcadia publications. Daniel has nearly 15 years of higher education experience, serving in communications, public relations, and marketing positions at Cabrini College and Widener University. He earned a master of arts degree in liberal studies and a bachelor of arts degree in English at Widener.

    Elizabeth Hillaker Downs, Communications Writer
    267-620-4854 | downse@arcadia.edu

    Elizabeth writes and edits for both print publications and the web, including Arcadia magazine, The Bulletin, brochures, news releases, and arcadia.edu. Elizabeth has more than eight years of experience writing and editing in higher education contexts, including serving as the managing editor and editor of the University of Florida alumni magazines. Elizabeth earned a master of arts degree in English literature from the University of Delaware and a bachelor of arts degree in English and a bachelor of science degree in journalism from the University of Florida.

    Donna Whitlock, 
Media Communications Manager
    215-572-2969 | whitlock@arcadia.edu

    Donna’s position as Media Communications Manager encompasses a wide variety of communications and media tasks. She edits several Arcadia publications, including Arcadia magazine and The Bulletin; writes press releases for events, University appointments, and student, faculty, and alumni accomplishments for hometown newspapers; and is a primary resource for connecting faculty experts with media outlets. Donna is involved with many University special events, often from start to finish. She earned a bachelor of arts degree in print communications from Arcadia University.

    Creative Services Team

    Allison Krosnick, Creative Services Manager
    215-572-2846 | krosnicka@arcadia.edu

    Allison plans and directs the design, production, and distribution of all major University publications, ensuring all solutions delivered to internal and external audiences reflect the vision of the University. She manages vendor relations with printers and works with clients to get the most cost-effective printing for their projects. She also manages all aspects of University photography, assigning pertinent University event photography, acting as art director for marketing photo shoots, and maintaining photography assets. Allison earned a bachelor of science degree in graphic design from Drexel University.

    Dan Brumbach, 
Graphic Designer
    267-620-4872 | brumbachd@arcadia.edu

    Dan produces creative solutions to publication requests from concept through to completion. He designs print materials such as Arcadia magazine, as well as other major and minor requests. His professional experience includes both design agency and in-house work. Dan earned a bachelor of fine arts degree in communication design from Kutztown University, with a concentration in graphic design and advertising design.

    Natasha Torrence Graphic Designer
    215-572-4074 | torrencen@arcadia.edu

    Natasha is responsible for the conception and execution of various print collateral used for the University, including features in Arcadia magazine, academic brochures, and enrollment publications. Natasha earned a bachelor of science degree in graphic design from Drexel University.