Laura A. Baldwin

Vice President for Marketing & Communications, University Relations

16 Forsythe Ave (215) 572-2970 MF 9-10 a.m.

About Me

As Vice President for Marketing & Communications, Laura leads University Relations (UR) team and is responsible for the communications, branding, web services, public relations, conference services, and marketing strategies of Arcadia University. Laura has served on committees and task forces including co-chair, Marketing Division; member, Arcadia 360 Committee of the Board of Trustees; member, Campus Climate Task Force; member, University Emergency Management Team; and ex-officio member, University Strategic Planning Committee 2013-2018.

Laura enjoys teaching and connecting with students as an adjunct professor from the freshman to the graduate-level. Courses taught include: Writing for the Web and New Media; First-Year Seminar Me, My Selfie, and I: Self Branding in the Digital Age; and co-led a Preview course to Mumbai on Food and Culture in India.

As an active volunteer and local Cheltenham resident, Laura served a term as president of the Cheltenham School District Foundation and dedicated her time to the arts and innovation in education. 

Laura earned a B.S. degree from Drexel University and a Master's of Business Administration (M.B.A.) with a Global Perspective from Arcadia University. 

Home Country
United States

My Expertise

Marketing, Brand Strategy

Education History

Arcadia University 2012

Masters in Business Administration, Major in M.B.A.

Drexel University

Bachelor of Science, Major in Graphic Design

Publications

Author 2013

Social Media Policy

Article, Impact Magazine