Delener Co-Authors Paper in the ‘International Journal of Business Research’

By Purnell T. Cropper | September 24, 2012

A paper by Dr. NJ Delener, Founding Dean of the School of Global Business, “Determinants of Retail Patronage: A Cross Cultural Experiment,” will be published in the International Journal of Business Research in October 2012. Delener and co-authors Israel Nebenzahl of Ariel University in Israel and Juan (Gloria) Meng of Minnesota State University examine across two countries the importance or determinance value of attributes with regard to shopping for groceries.